The Discovery Channel takes sharks seriously, since their annual week of television programming they’ve dubbed “Shark Week” draws tons of viewers. They even turn their Maryland office into a shark for the occasion.
At Incredible Adventures we both love and hate Shark Week. The television shows definitely help us sell shark dive adventures and some of the programs are very educational and well done. But unfortunately, some of the shows feature people doing really, really stupid things with and to sharks, and wrongly make sharks out to be horrible killing machines.
Tune in to watch, but watch responsibly. Remember…sharks need protection from people more than people need protection from sharks!

The Discovery Channel makes their office building into a shark in honor of their annual "Shark Week", a week of television programming dedicated to sharks.
